The “More-On” Marketing Podcast.
(3 1/2 minutes)
brought to you by Mike Marchev and AmaWaterways.
For your complimentary copy of “Your 12-Word Marketing Plan, email Mike at firstname.lastname@example.org
Be sure to go to www.amawaterways.com and sign in at the agency portal for more sales and marketing resources from Mike Marchev.
GET MORE TRAVEL BUSINESS
WITH MIKE MARCHEV
Video 1: Target Marketing
Your first complimentary video will arrive in your inbox tomorrow. I will be talking about “Target Marketing.”
Video 1: Targeting Your Prospects
Has Mike Marchev Gone Nuts?
No, he has not.
Here is why.
Directed Thinking Activities
Write. Famed author Joan Didion says, “I don’t know what I think until I try to write it down.” Amazon CEO Jeff Bezos preaches the value of writing long form prose to clarify thinking. Unless you’re a professional writer, writing is not always about the written output; it’s about the thinking that happens as you attempt to communicate. Do not assume you have to share your writing with others for it to be time well spent.
Read a book. Don’t read an executive summary or two-page cheat sheet. Read a full book. It’s not about the content of what you’re reading — in most business books, there’s not much new anyways — it’s about the quiet time you’re spending by yourself. Unless you’re a professional book reviewer, reading is not about reading; it’s about thinking. It’s about hearing yourself think.